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It's Gotta Be The Shoes
A spark of inspiration.
An unforgettable experience.
And a brand new pair of shoes.
Who We Are
It’s Gotta Be The Shoes mission is to connect with deserving boys and girls to help them create transformative acts and habits of their own, along with a brand-new pair of shoes.
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We are a community of volunteers, schools, organizations, college student-athletes, professional players, and coaches who work together to build self-esteem, increase confidence, and fuel dreams one pair of shoes at a time.
The numbers tell the story.
91%
report increased self-esteem
72%
report increased physical activity
96%
report an increase in confidence
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